Europe wants to become the first climate-neutral continent in 2050. Some countries like Austria want to reach this ambitious goal already in 2040. Starting point was an analysis of the material and energy flows and the preparation of a CO2 balance. Regarding raw materials, concepts were developed which, on the one hand, allow a certain recycling content in the raw material and, on the other hand, make the products recyclable. In the case of solvents, fossil solvents were replaced by biogenic solvents. To cushion cost increases, a concept was developed to distinguish between the combustion of fossil and biogenic energy sources by C14 method, thus reducing the need to purchase certificates in the Emission Trading System. For natural gas, a concept was developed that significantly reduces natural gas consumption. Finally, a strategy was developed to make selected products 100% recyclable through measures such as mono-material composites or recycling-tolerant alloys.